How our pricing works

Every business is different, and every project is scoped accordingly. We don’t publish fixed package prices because forcing a growing Fort Collins consultancy into the same box as a Manchester SaaS startup rarely produces the best result for either.

What we do instead is give you honest ranges for each service area, a clear process for agreeing scope, and a fixed-price proposal before any work begins. No surprises, no scope creep, no invoice shock.

All projects include a discovery call, a written proposal, fixed deliverables, staged payments, and direct access to a senior designer throughout.

What affects the final cost?

A brand that doesn’t match your website, a website your SEO can’t optimise, and search content that ignores your positioning all create a hidden tax on growth. Each piece might be good on its own, a clean logo, a fast site, a high-ranking blog post, and the business still underperforms, because none of it is pulling in the same direction.

We’ve built our agency specifically to remove that disconnect. Every service we deliver, whether it’s brand strategy, website design, UX/UI or SEO, is built with the other three in mind, not in isolation. The brand shapes how the website is structured. The website shapes what SEO can achieve. SEO and content feed back into how the brand is understood. One team, one direction, no hidden tax.

The factors that most commonly influence final cost are:

  • Number of pages and templates. A 10-page service website and a 60-page platform with custom post types require fundamentally different scopes.
  • Functionality requirements. Standard WordPress builds, integrations with CRMs, booking systems, custom post types and bespoke functionality each add complexity.
  • Content. Projects where content is supplied, reviewed and signed off quickly move faster and cost less than those where content is created from scratch or managed in multiple rounds.
  • Strategic input. Projects that include positioning, messaging and strategy work upstream of design typically produce stronger results and require more senior time.
  • Timeline. Standard timelines allow for the most efficient use of the team. Fast-track work, when available, may carry a premium.

73

%
Of B2B buyers say a vendor's website content directly influences whether they trust that company enough to engage with them.

56

%
of consumers say they feel more loyal to brands that demonstrate a genuine understanding of their specific industry or situation.

2

X
Businesses that tailor their messaging to their specific industry and audience see conversion rates roughly double that of generic, one-size-fits-all messaging.

Individual Service Pricing

Not every project needs a full rebrand or website rebuild. Sometimes you just need one piece of work done well. The pricing below covers each core service individually, whether that’s brand strategy, website design, WordPress development, UX/UI or SEO. Every project is scoped and priced before work begins. No surprises.

Website Design & Development

Website design

A focused website design engagement covering visual design, page layout, content hierarchy, responsive design and a design system for your key page templates. Suitable for businesses with an existing development team or platform.

Starting from $3,500

WordPress Development

Full WordPress build from approved designs, including theme development, page builder implementation, plugin configuration, CMS setup, performance optimisation and launch. Development only, assumes design is already approved.

Starting from $4,500

Website design and build (combined)

The most common project type. Covers the full process from discovery through visual design, WordPress development, SEO foundations, content migration and launch. Price depends on number of pages, functionality requirements and content complexity.

Starting from $5,000 to $20,000+

Website Redesign

focused redesign of an existing site, retaining what works and overhauling what doesn’t. Covers audit, revised strategy, new design and rebuilt WordPress. Includes redirect mapping and technical SEO continuity.

$6,000 to $15,000

Performance Optimization

A technical deep-dive into an existing WordPress site’s load speed, core web vitals, caching, image handling and code efficiency. Delivered as a completed set of improvements, not just a report.

$1,500 to $4,000

Website Maintenance

Ongoing support covering WordPress updates, security monitoring, backups, plugin management, uptime monitoring, minor content updates and a defined number of monthly improvement hours.

From $180 per month

Brand Strategy

Brand Strategy

Positioning, audience clarity, messaging framework, value proposition and tone of voice. The strategic foundation that makes everything downstream more effective. Often paired with visual identity work.

$2,500 to $6,000

Logo & Visual Identity

A complete brand identity system including logo design, colour palette, typography, iconography style, image direction and a brand guidelines document. Designed to work across web, print and digital.

$3,000 to $8,000

Brand Refresh

A modernisation of an existing brand that still has equity worth preserving. Can include logo refinement, updated colour and typography, revised guidelines and new asset production.

$2,000 to $6,000

Full Brand Strategy & Identity

Strategy and visual identity delivered together. Covers positioning through to final brand guidelines. The right approach when the business needs both clarity of message and a new visual language.

$5,000 to $12,000

Logo modification

Brands naturally evolve over time. Brand modification refreshes and refines your existing identity, updating logos, colours, typography and assets to restore consistency without the cost of a full rebrand.

Starting from $1,500

Brand Naming

A strong name builds recognition before any visual identity exists. We develop distinctive, strategically grounded business, product and service names, including naming exploration, domain availability checks and a shortlist of recommended options.

Starting from $1,500

UX/UI & Digital Products

UX/UI Prototyping

User research, journey mapping, wireframing and interactive prototyping for websites, SaaS platforms, apps or dashboards. Delivered as a Figma prototype ready for stakeholder review or handover to development.

Starting from $3,000

MVP design

End-to-end design of a minimum viable product, from concept through wireframes to high-fidelity UI. Suitable for startups and product teams needing investor-ready design before committing to full development.

$4,000 – $10,000

Conversion Optimization

A structured review of an existing site’s conversion performance, followed by specific design improvements to calls to action, page structure, user journeys and friction points.

$2,000 – $5,000

SEO, AI & Growth

Local SEO

Google Business Profile optimisation, local citations, location pages, NAP consistency, local content strategy and local schema to improve visibility in local search.

Starting from $800/Month

SEO Audit & Strategy

A comprehensive review of your website covering technical SEO, content, competitors, keyword opportunities and a prioritised roadmap for growth.

$1,500 to $3,500

Technical SEO

Technical improvements including crawlability, indexing, structured data, site speed, redirects, canonicals and Core Web Vitals.

$1,200 to $4,000

AI Search Optimization

Optimising content, schema, entities and authority signals to improve visibility across ChatGPT, Google AI Overviews, Perplexity and other AI search platforms.

Starting from $1,000

Content Strategy & SEO Copywriting

Keyword research, content planning, landing pages, service pages, blog strategy and SEO copy and scheduled weekly postings designed to increase rankings and conversions through compounded organic growth.

Starting from $800/Month

Additional SEO Growth

Monthly optimisation, technical improvements, content development, reporting, backlink acquisition guidance, and continuous performance monitoring. Citation building and listing checks.

Starting from $1,200/Month

Why work with Tripsixdesign to help your business grow?

TripSix Design combines strategy, branding, UX/UI, website design and SEO-focused development to create digital platforms that look credible, work harder, and support long-term business growth.

Strategy Before Design

We start with your goals, audience, positioning and competitive landscape so every design decision supports a clear business purpose.

Senior-Level Expertize

Work directly with an experienced designer and strategist with 18+ years across branding, UX/UI, digital products, websites and growth strategy.

Brand + Digital Thinking

Your brand, website and content are built to work together across search, social, sales conversations, campaigns and customer journeys.

Built for Growth

We create websites and digital systems designed to improve credibility, generate enquiries, support SEO and make your business easier to understand.

Collaborative Process

From discovery to launch, you’ll be involved at key stages with clear milestones, structured feedback and practical decision-making.

Global Perspective, Local Insight

With experience across the US, UK and international markets, we bring broad strategic thinking grounded in real business needs.

Frequently asked questions (FAQs)

Yes. Every project is delivered as a fixed-price scope once requirements are agreed. You receive a written proposal with defined deliverables before any work begins.

Yes. Most projects are structured with an initial deposit (25%), a mid-project milestone payment (25%)  and a final payment on completion. Larger projects may be broken into additional milestones.

Yes. Phasing is a sensible option when budget or internal capacity needs to be managed carefully. We help prioritise the work that will move the needle most in phase one.

Yes. Monthly retainers are available for ongoing website maintenance, SEO, content, design or digital growth support. Retainer pricing depends on scope and hours, but is often a btter investmenr for long term support.

US projects are quoted in USD and UK projects in GBP. The scope and quality of work is identical across both studios.

A free 15-minute consultation call. No commitment, no sales pressure. Just an honest conversation about what you need and whether we are the right fit.

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